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Bra with a bit of lift

A new bra apparently senses changes in body temperature brought on by sexual attraction. Plenty of that in ski resorts!

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So when a woman is feeling sexy or gets flushed after seeing someone attractive it pushes her beasts together and upwards. 

The cups have expanding foam inside that are heat-sensitive.

We’re not entirely sure here at PlanetSKI of this story’s relevance to skiing but, what the hell, we reckon both guys and girls will be interested in this latest bit of lingerie news.

“As a woman’s body changes, so the size of the bra changes. That’s the advantage of this bra,” said designer Suzana Gorisek from Slovenia’s Lisca lingerie company.

Ready for lift off

Ready for lift off

Lisca is the largest lingerie company in Eastern Europe and it’s called the Smart Memory bra.

As soon as the wearer’s temperature decreases the bra deflates.

The bra has already been shown at a large lingerie exhibition in Paris, and is expected to cost around £25 when it goes on sale.

The spokeswoman added: “We are still looking into distributors in all major European countries but we have had a lot of interest so far.”

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