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Thursday March 14, 2019 - Email this article to a friend

Ski-Val has ceased trading with immediate effect. The chalet firm has skiers & snowboarders in the Alps and is working to ensure they get back.





The company, based in Tavistock in Devon, had been going for 43 years.

It was one of the first UK companies to offer chalet holidays.

It specialised in catered chalets in Val d'Isere in France and St Anton in Austria.

We understand it operated 24 chalets.

Ski-Val currently has customers in the Alps.

It also has holidaymakers due to leave for their holidays on Saturday.

The news was posted on its website.

"It is with great sadness and after 43 years operating in the ski business we are extremely sorry to inform you that Val-Ski Ltd has ceased trading as of today, 13th March 2019."

People who have booked with the company will not lose their money as Ski-Val is ATOL-protected.

The company says it is liaising with the the Civil Aviation Authority's ATOL Crisis Management team regarding both its customers currently overseas and those due to depart from 16th March until the end of the season.

ATOL announced on Thursday afternoon that all those booked on British Airways flights BA2619 from Lyon to Gatwick on Saturday 16th and BA 8589 from Friedrichshafen to Gatwick on Sunday 17th will be able to return to the UK on those flights.

A helpline for customers overseas has been set up.

It is 0333 103 6350

Further advice can be found on the CAA's ATOL website which is being updated with the latest information for customers.

Ski-Val announcementThe announcement on Ski-Val's website












Fellow operators and travel agents have expressed their sadness at the collapse of the company.

SNO has some customers booked with Ski-Val.

"It's very sad to see such a long-time chalet operator fail after 43 years and we wish Anita and the team well," Richard Sinclair of SNO told PlanetSKI.

"We're finding alternatives, especially for customers travelling soon and will liaise with the CAA's ATOL scheme to ensure travellers know how to claim their money back."

One of SNO's customers due to travel home this weekend has already been re-booked with an alternative.

The agent, Simply Val d'Isere, says it is looking for alternative arrangements for its guests.

"Sad news for the ski industry today as a major Tour Operator fails," it said on Twitter.

"All guests booked through us have been contacted and are fully insured. We are seeking alternative options."

SkiLine acted as Ski-Val agents for 24 years.

"Our attention today is finding clients of Ski-Val a replacement holiday," it says on Facebook.

"Our team started early this morning to option alternative chalets for clients affected."

ATOL says those customers who are abroad should not try to make their own travel arrangements.

Those with bookings ahead may be able to use their flights if they wish but will have to re-arrange their accommodation and other elements of their package.

Agents who have booked customers with Ski-Val are being told to await instructions.

Ski-Val has not given any details on its website of the reasons behind the collapse.

Its last published accounts for the tax year to the end of April 2018 show a turnover of £4.5million and a loss of £93,000.

In the past two years a handful of smaller UK chalet operators have gone bust,  blaming unfavourable exchange rates and the uncertainty of Brexit.

Ski-Val appears to be the biggest so far to go out of business.

Reaction has been coming in from former staff and guests via the PlanetSKI Facebook page.

Facebook reactionReaction on the PlanetSKI Facebook page














And on Twitter:


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