French-Italian Ski Area Offers Discounts for People Arriving by Train

24th January 2024

Last modified on January 27th, 2024

Vialattea (The Milky Way) has teamed up with the Italian train operator Trenitalia and will offer people 25% off their lift pass if they arrive by train. It aims to encourage sustainable ski travel.

The ski areas nearest airport is Turin Caselle, and is also well-connected to Milan Malpensa, Milan Linate and Genoa City Airport.

Vialattea comprises of 8 ski resorts:

Sestriere,
Sauze d’Oulx,
Sansicario,
Cesana,
Claviere,
Pragelato,
Oulx
Montgenèvre.

Image c/o Vialattea

Vialattea is well connected by rail, and is served by Regional, Intercity, and Le Frecce (High Speed Rail) trains from all over Italy.

Reach Oulx by Le Frecce, Intercity, or Regional trains and get a discount on your ski pass to ski in Vialattea.

25% discount for CartaFRECCIA customers who reach Oulx with Le Frecce trains.
20% discount for X-GO customers who reach Oulx with Intercity or Intercity Notte trains.
20% discount for X-GO customers reaching Oulx by Regional trains.

The promotion is valid until 7/04/2024.

It is the latest ski area to offer incentives for people to use the train:

Morzine-Avoariaz offers practical incentives for train travel

The gateway to the district is Oulx, a town that offers a railway station on the major train line connecting Turin to France, located only 6km from the nearest ski slopes in Sauze d’Oulx.

Image c/o Vialattea

As part of the partnership, passengers who reach the Vialattea ski area by travelling with Trenitalia on Le Frecce (High Speed Rail), Intercity, and Regional trains will be able to take advantage of the discounts on their ski passes of up to 25%, including Daily, 2-Day, and 6-Day passes.

To benefit from these reductions, visitors simply need to show their train ticket at an Italian ticket office in Vialattea, with the date of travel no more than 3 days before the date of purchase of the ski pass, together with a CartaFRECCIA or X-GO card.

Direct Frecciarossa (High Speed) connections to Oulx station run on Fridays, Saturdays, and Sundays until 31 March 2024 from Naples, Rome, Florence, Bologna, and Milan.

On Saturdays and Sundays, until 31st March 2024, it will also be possible to reach Oulx with Intercity trains.

There are also 32 connections between Turin and Oulx using Trenitalia regional trains.

Image c/o Vialattea

The partnership comes at a key moment for both the ski and rail industries, given the increasing consumer awareness of sustainable transport options, and the growing desire of travellers to reach ski destinations by the most sustainable means possible.

Trenitalia and Vialattea offer the train as an ideal choice for those who want to enjoy the beauty of the mountains without compromising comfort, accessibility, and sustainability.

Image c/o Vialattea

“Vialattea’s new partnership strategy represents an innovative and quality-oriented approach to building strategic partnerships with high-level companies,” said the Business Development & Marketing Director of Vialattea,” Andrea Rondina.

“The new partnership with Trenitalia is a tangible example of how Vialattea is seeking to surround itself with partners that share similar values and goals, aiming to elevate the experience offered and to position itself distinctively in the partnership landscape.

“This collaboration with Trenitalia marks a significant step in further accessibility and convenience of the skiing experience in the beautiful Olympic mountains of Vialattea, also focusing on the importance of sustainable transport.”