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World Record for Skiing in Jeans Smashed

3,320 people turned out in denim in Jackson Hole, a rise of 200 on last year. “The first Ski in Jeans Day last year was such a runaway success, we…
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3,320 people turned out in denim in Jackson Hole, a rise of 200 on last year.

“The first Ski in Jeans Day last year was such a runaway success, we knew we had to bring the event back this year. And our guests certainly didn’t disappoint,” said the Wyoming resort’s marketing director, Ned Wonson.

“We’re thrilled so many people showed up from all around the world to set the new record, and we can’t wait for more guests to experience Destination December events as the holiday season approaches.”

The first “ski and ride in jeans” day in Jackson Hole was held in December 2023.

It broke the record of 102 skiers and snowboarders in jeans that was held by the resort of The Remarkables in New Zealand.