The leading B2B international snowsports event goes from strength to strength as it launches a new event.


The 7th International Ski Travel Market takes place from 8th – 12th March in the French resort with a record number of  participants.

PlanetSKI’s editor, James Cove, hosted the industry forums at the first editions starting in its inaugural year at Kitzbühel, Austria, in 2014.

–  Kitzbühel 2014

–  Davos 2015

–  Sölden 2016

He now attends as a specially invited guest.

“It serves as a focal point for the global snowsports industry and is a good barometer of the current state of the snowsports market,” said James.

Delegates come from Europe, North America, South America and the emerging Asia markets.

“We have so many valued clients who join us year on year and for this edition we are also thrilled to welcome an enormous ratio of new suppliers and buyers,” said ISTM Event and Buyer Manager, Paulina Lund.

International Ski Travel Market

International Ski Travel Market. Image © PlanetSKI.

New Event

The organisers have also launched a new event for the industry, International Alpine Travel Market (IATM).

The first IATM will take place in Chamonix from 20th – 22nd September and will focus on the spring and summer seasons.

“IATM is based on the successful ISTM model, however, with more of an experiential element,” said the event manager, Luke Bolton.

“Buyers and suppliers will have pre-scheduled meetings in a similar way to ISTM, but these will follow two evenings of informal socialising and a day spent together, out in the natural environment, sampling some of the activities the local area has to offer.”

Luke Bolton, ISTM

Luke Bolton, ISTM. Image © PlanetSKI.

International Alpine Travel Market

“‘We really want IATM to focus on developing strong and meaningful connections. Continuing our relationship with Chamonix feels completely natural and we couldn’t be happier to have them as a partner for the first IATM”.

Here at PlanetSKI we will be in Chamonix next month reporting on the event and reviewing the resort of Chamonix.