What’s New for Iglu Ski Next Winter

Growth in tailor-made holidays, hundreds more trips to Scandinavia and Olympics inspiration are all featured in Iglu Ski’s new range for next winter. Its 27th season in the ski business. 

Iglu Ski will offer 15,000 tailor-made holidays, with a broader range of bespoke holidays than ever before.

The Iglu team combines accommodation with travel and extras to meet exactly the needs of customers –  be they solos, couples, families or larger groups.

Brand new package holiday options will also include:

  • Hundreds more ski trips to Norway and Sweden
  • New flight routes from Newcastle to Sofia, Glasgow to Toulouse, and Cardiff to Salzburg.
  • New ski train options.

Voss, Norway. Image © PlanetSKI

Iglu Ski tips Italy to grow  this year, as the 2026 Winter Olympics will take place in venues in northern Italy including Cortina d’Ampezzo, Bormio, Livigno and Predazzo.

The Games take place February 6th to 22nd 2026.

Italy Flag. Image © PlanetSKI

Skiing in Italy. Image © PlanetSKI

With a keen eye on its environmental impact, Iglu Ski highlights a range of 18 MMV Villages Clubs and Résidences which have gained ‘Green Key’ classification, the world’s leading environmental label for tourism.

There are more short ski breaks including transfers are on offer, for skiers looking for a second holiday, or those watching their budgets and focussing on value.

In North America, Iglu Ski will deliver more choice in the resorts of Sun Valley and Park City.

Park City, Utah

Park City, Utah. Image © PlanetSKI

For February half term, Iglu Ski offers 7 nights room only at the 3* Landmark Inn, Park City, USA, for only £574 per person, based on three sharing arriving on February 14th, 2026.

Travel is extra.

To launch the new range, Iglu Ski promises early booking offers this summer, with free lift passes, straightforward discounts and airport benefits.

Prices in France start from £629 per person, based on two sharing at the Hotel Serre Palas, Les Deux Alpes, France, for 7 nights’ bed and breakfast, departing London Gatwick on February 7th, 2026 with regional flights from a supplement of £199.

Prices for holidays departing from Scotland start at £672 per person, for a week at the Résidence L’Orée des Pistes, St Sorlin d’Arves, France, departing March 21st, 2026 from Glasgow.

“Our customers will have more ski holidays than ever to choose from this winter, and it will be even easier to tailor-make an exact trip request, however quirky,” said Iglu Ski Managing Director, Simon McIntyre.

“What’s more, the online booking process is simpler than ever, so skiers can research and book at a time of their choosing, adding extras online as they confirm their booking.

“With the Winter Olympics sure to spotlight skiing in Italy, we’re ready with additional accommodation in the country, for those looking for great value, sensational food, and the odd Aperol Spritz or two.

“All in all, it’s going to be a great season, and we are counting down the days until we expect snow to start falling.”

Simon McIntyre, MD, Iglu Ski

See more on Igluski.com

Reservations telephone: 0203 993 4781 (7 days)

Champoluc, Italy. Image © PlanetSKI

Aosta Valley, Italy. Image © PlanetSKI

Recent research from Iglu shows that skiers are demanding more value for money with careful consideration of lift pass prices, costs in resort and how to travel inexpensively.

In its third annual customer survey, in collaboration with winter sports retailer Ellis Brigham, Iglu Ski reveals:

  • 37% said the choice of resort was dictated by the cost of the lift pass (up from 31% last year).
  • 60% said value for money influences the choice of resort.
  • 46% said the method of transport chosen is the cheapest way of travelling, above all else.
  • 68% said value for money was more important than choice or convenience or any other factor when choosing how to book.

Skiers remain keen to ensure they ski each season, with 43% saying they ski two or more times per winter.

Other key points of interest are:

  • Groups prefer to book online: 60%
  • A high number of runs makes a resort popular: 58%
  • Early booking is favourable: 31%
  • When choosing accommodation, location is more important than anything else such as catering type: 54%
  • The importance of trust in a brand is the dominating factor when booking online, over ease of booking and range of holidays: 77%
  • Most learnt to ski when they were aged 20-29 years: 34%

It’s interesting to witness the changes in customer sentiment as each season passes,” said the Managing Director of Iglu Ski, Simon McIntyre.

“Given economic pressures, particularly on families of late, we’re not surprised that value for money is the stand-out tenet of this research.

“We’re pleased to be able to offer excellent value, for all skiers, and assist those looking to find a cheaper resort, a lift pass offer or a good value, all-inclusive holiday.

“All in all, we’re pleased to be able to pivot to meet our customer needs with ease, and we look forward to another strong season to come.:

See the full survey here: 2025 Ski Survey Results Deck 7.25

The survey was undertaken in May 2025 with 322 respondents.

About Iglu Ski

Iglu Ski was established in 1998 by ski fanatic Richard Downs, who is Chairman to this day.

Iglu is the UK’s largest ski travel agency, offering over 280 ski resorts across 18 countries and three continents.

An independent agent, Iglu offers unbiased advice to find the right winter sports holiday for every guest.

Its website includes handy snow reports and snow forecasts. In their history Iglu has provided holidays for more than 400,000 skiers and boarders.

Crowned Online Travel Agency of the Year 2025 in the prestigious Agent Achievement Awards, Iglu is an ABTA-bonded travel agent selling ski accommodation and ATOL-bonded flight packages.

Awarded the Platinum Trusted Service Award from Feefo in 2025 with a 4.8/5 score from customers and a rating of ‘Excellent’ from Trustpilot reviews.

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