Full Details of National Snow Show Unveiled
22nd September 2022
The UK’s only national ski & snowboard show is set to kick off in just over three weeks. It takes place at the NEC in Birmingham on October 15th and 16th. We have the full details of what’s on offer. NEW
In just over a month’s time The National Snow Show will throw open the doors at the NEC, Birmingham, officially kicking off the Winter 2022/23 season.
Thousands of snowsports enthusiasts of all abilities are expected to attend the two-day event, packed full of awesome interactive features, world-famous speakers and some of the best retail the scene has to offer.
We reported earlier on PlanetSKI on what to expect with a greater emphasis on the apres:
The Show is a one-stop-shop for skiers and snowboarders looking to kick off the season in style.
The Snow Stage, in partnership with Inghams, is back and is hosted by the Chemmy Alcott and Scott Penman.
The Stage will play host to Eddie ‘the Eagle’ Edwards, Katie Ormerod, Billy Morgan, Aimee Fuller, Mia Brookes, Graham Bell, Tim Warwood, Warren Miller, Keme Nzerem, Anna Turney and Jenny Jones.
“I have always found Ski & Snowboard Shows a great way to bring people together who are involved in Winters ports, it was such a shame that I could not be there ‘in person’ in 2021, but I am so looking forward to being there this year,” said Eddie ‘the Eagle’ Edwards.
“My time competing in the Olympics taught me so much, and I believe everyone should give snowsports a try, no matter their experience or ability.
“The atmosphere when you bring snowsports lovers together is fabulous and I can’t wait to share my story and hear other people’s tales at the Show.”
The two-day event is returning to the NEC after a launch in 2021.
Almost 10,000 people attended, shopping for gear and tech, hearing from speakers and planning their next trip to the mountains.
PlanetSKI was amoung the crowd.
Check out our report from the time to see what the first edition of the show was all about:
The Snow Skills Cabin sponsored by Crystal Ski Holidays, hosted by Tord Nilson, is also making a return and has a packed schedule:
- Sessions on how to begin a career as an instructor.
- An introduction to split boarding.
- Technique improvement.
- How to be more eco minded when planning a ski holiday.
See this related article on PlanetSKI as Crystal Ski offers budget holidays to Bosnia Herzegovina for the first time this coming season.
The Show offers face-to-face access to tour operators and resorts to help people plan their next ski trip, whether travelling alone or in a group.
Crystal Ski Holidays, Inghams, Ski Andorra, Ikon Pass, Aosta Valley Tourist Board, France Montagne, Georgian National Tourism Administration, LAAX, Jackson Hole Mountain Resort, OTP Swiss Holidays, Norway Home of Skiing and Snowsport Scotland will all be at the show and ready to offer bespoke advice and tailored holidays.
“We have decided to participate in this year’s ski show at the Birmingham NEC, primarily as the London show was cancelled and to trial a show outside the traditional catchment area of Norway customers,” said the CEO of Norway – Home of Skiing, Trevor de Villiers.
” From feedback, I have heard very positive sentiments relating to last year’s show in Birmingham, so am really looking forward to this show and view it’s as a “test” to see if we expand our presence even further in future years.
“Please come and say hello to us on Stand No 62, for a taste of Norway.”
There’s an enhanced feature from RAF Nordic and Norway Home of Skiing, who will be running a Nordic introduction to roller skating as well as bigger biathlon xxperience with laser shooting.
PlanetSKI rounded of last winter in the Norwegian resort of Narvik, deep in the Arctic Circle and we are firm fans of skiing in Norway.
This year the show will boast some new features including the Après Pavilion, delivered in partnership with Ski Club GB, OOSC, Eco Ski and NUCO Travel.
An area for visitors to kick back, enjoy live music from Squid Lips , pumping DJ sets and ‘Beer Pong Championships’ from OOSC, NUCO Travel and Jubel, Ski Simulators and insurance advice from the show’s official Insurance Partner, Ski Club GB, a gear cleaning station from Eco Ski and mountain inspired drinks from Jubel Beer.
“The vibe will be chilled through to 3pm when the tunes will kick up a notch and the drinks will start flowing,” said the organisers.
Don’t miss the Alpine Bar brought to you by SkiYodl which will be open all weekend to provide the perfect place to kick back with friends new and old and absorb the energy of the Show.
Also new for 2022 is the Warren Smith Ski Technique Lab which will bring a personalised skiing MOT from the experts.
For those looking to perfect their balance skills, head to the Balance Board feature with Swifty.
The Show, now in its second year, has a 40% larger indoor slope from SnowDome, giving budding skiers and snowboarders of all ages a chance to have a go under the watchful eye of the SnowDome and FIS experts.
A souped-up skate ramp for testing those skateboard skills on the Skate Mini Ramp fromGraystone Action Sports is back by popular demand with a jam sessions and swag up for grabs on the Saturday afternoon as well as Boot fitting sessions with Ski Exchange.
The show will include stands from high street brands as well as boutique stores, including Atomic, Rossignol, Pulse Roll, Nordica, Oakley, UYN, Spyder and Picture Organic who will be attending on the Show’s Retail Partner, Ski Exchange’s vast stand.
Other exhibitors include The Snowboard Asylum, Volkl, Dalbello, Marker, Salomon, Black Peak Trading and many more.
The National Snow Show takes place in Hall 1 at the NEC, Birmingham on 15-16 October, doors open at 9am and tickets retail at £10pp, children under 16 go free.
About The National Snow Show
The National Snow Show is an event for snowsports lovers, no matter their experience, background or ability.
Built for skiers, snowboarders and those who enjoy the mountains over winter, the Show brings together a community of enthusiasts to shop the latest kit, tech and gear, book their next winter holiday, be inspired by famous faces from across the snowsports world and enjoy a great day out with friends old and new.